The UMSL Diversity, Equity, & Inclusion Accelerator
The UMSL DEI Accelerator launched last year with the goal of having live events, but the COVID-19 pandemic necessitated a quick pivot. In the span of just a couple of weeks, our Outreach Studios team helped the Accelerator team put together a complex livestream event that included separate COVID-safe spaces for all of the guests (winners of $50,000 grants to elevate their businesses), a six-camera setup to ensure that everyone received screen time, and an elegant, super-professional newsroom environment to really make the announcement special.
With UMSL counting on us for smooth delivery and great local sponsors including Ameren, Edward Jones, and Express Scripts, it was incredibly important to get everything right – and there was little room for error. We ensured excellence by providing a four-hour technical run-through the day before the event, as well as staying in constant communication with the UMSL team on details both large and small. The result was a highly engaging, highly watched event that drew viewers to the Accelerator’s Facebook page, YouTube channel, and website and provided an unforgettable experience for the winning business owners.