Franchisor Video Solutions

Helping Franchisors Attract, Train, and Retain with Emotion – Focused Video Content

 Outreach Studios helps franchisors tackle their biggest challenges with customized videos. Whether attracting top franchisees or providing consistent training and messaging for all locations, our videos build emotional connections that deliver real results.

Video is Essential for Franchisors because you are not growing fast enough

Your ROI is Hard to Measure

You are struggling to attract qualified franchisees

You're frustrated with Ineffective marketing strategies

You don't engage and retain potential franchisees

In today’s busy digital world, standing out is tough – Franchisors face unique challenges and Video is a Powerful way to solve them:

Attracting Qualified Franchisees

Standing out in a crowded market can be tough. Without engaging content, your unique value might get overlooked.

Ensuring Consistent Training Across Locations

Inconsistent onboarding and training can cause inefficiencies and harm the customer experience.

Maintaining Brand Unity

Having insight into what is working and not working in your business, will give you the confidence to make the best decisions.

Franchisors Achieving Success Through Our Expertise

Join top brands that use our expertise to strengthen their message and see real growth.

Why Franchisors Choose Outreach Studios

Outreach Studios creates custom video solutions designed to meet the specific needs of franchisors. We help you attract top franchisees, deliver consistent training, and build a strong, unified brand identity.

Our videos connect emotionally with viewers, making your brand’s story relatable and inspiring. From recruitment videos highlighting franchisee success to onboarding materials that standardize processes, we provide everything you need to address key challenges.

What sets us apart is our focus on creating content that not only informs but also builds deeper connections, delivering real results to help your franchise grow.

Benefits of Video for Franchisors
  • Build stronger connections with potential franchisees
  • Ensure consistent training and improve operational efficiency
  • Strengthen brand unity and recognition across all locations
  • Boost engagement and increase lead conversion rates

Okay, So How does this work?

1. Book a Strategy Session

This is where we become subject matter experts on your business.  From there, We will create a custom plan to help you achieve your goals.

2. We get to work for you

Let’s get started. We’ll create Content and put it into action.

3. Get results

Now that the content has been live for a while, We can start learning from the data. Here is where we optimize and iterate until every piece of your campaign is the best it can be.

Video Solutions for Franchisors

At Outreach Studios, we understand the unique challenges and goals of franchisors. We start by learning about your specific needs and then create custom videos that match your brand’s voice. Whether you’re recruiting new franchisees, streamlining onboarding, or reinforcing brand standards, our videos focus on engagement and trust at every step.

Franchise Development Video

Attract and convert prospective franchisees.

  • Highlight franchisee success stories
  • Showcase the benefits of joining your network
  • Promote your brand values and vision

Training & Onboarding Videos

Optimize and standardize your franchise and team member onboarding.

  • Provide role-specific training modules
  • Walk through policies and compliance
  • Offer standardized guides for operations

Brand Messaging & Culture

 Communicate consistently and effectively across locations and team members.

  • Emphasize core values and brand standards
  • Ensure consistent messaging across all locations
  • Motivate current franchisees with engaging content

What do Our Clients Say About us?

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“Outreach was incredible!”

The Saint Louis Crisis Nursery worked with Outreach Studios on two events that had to go virtual because of the pandemic, and Outreach was incredible! The sets were beautiful, and the final product was all we hoped for and more, and the cost was very reasonable!

Before working at Crisis Nursery, I worked for 30 years in a local TV station’s engineering department, so I am familiar with how productions are supposed to be done. Rob and the Outreach Studio crew did it right, for sure! Very professional, hardworking, creative, and flexible. We will use them again without hesitation.”

5
Jane Beckman
Communications Director,
Saint Louis Crisis Nursery
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“Outreach Studios is a no-brainer call”

Outreach Studios is a turnkey solution when it comes to all my video projects. I’ve hired them on multiple projects, as the combination of experience and technical know-how has always been a win/win for my company and my clients. The owner (Rob Glessner) himself has decades of broadcast experience and will make you, and your client, comfortable and ready for the unpredictable but energizing engagement of live video. As more and more companies move their in-person events online, Outreach Studios is a no-brainer call. Best of all, Rob comes pre-loaded with all of those ‘soft skills’ and the ability to finesse even under pressure. Outreach is my go-to and should be yours as well. The facility is state of the art and so is the service.

5
Jeremy Corray
VP Digital Entertainment,
Coolfire Studios
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“Provided Creative Services”

They created many videos used for Cisco’s  annual internal sales conferences. The team provided creative services from concept, scripting, production, post-production, and delivery of the final products, which included video and graphic assets.”

5
Jeremy Foster
Senior Director, Global Sales
Cisco
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“Better Than I dreamed”

Thanks so much for the phenomenal job your team did for us when you produced our Airborne Jumpmaster video. The multi-camera setup, lighting, and production coaching created a great video that tells the story better than I could have dreamed. The team was very professional, user friendly, and extremely responsive to my requests from pre-production through post-production. I will definitely call on you guys for my next video project.”

5
John M. Till
Colonel
US ARMY
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“Understand Our Mission”

Outreach Studios takes the time to understand their clients and what they’re trying to accomplish. Rob and his team know the impact we’re making on children and families in St. Louis, which makes a real difference in how they tell our story. I’ve worked with other studios, but none understand our mission like Rob does, making it a heavy lift for anyone else to reach their level of support and insight.”

5
Pete Cerrone
Executive Director
TTEF

Our Most Recent Insights for Franchisors

The Scriptwriting Process: From Vision to Impact

The Scriptwriting Process: From Vision to Impact

Every great video starts with a script. It’s the blueprint that shapes the message, guides the visuals, and determines how the story unfolds. Without a well-structured script, even the most visually striking video can feel scattered or ineffective. Scriptwriting is...

FAQ

1. What if we already have an internal marketing team?

That’s great.  We don’t step on toes.  We focus specifically on video marketing. We can tap you’re your internal marketing team if needed but, this will also allow them to focus on all of the other important things they are doing for your business.

2. Won’t something like this be expensive?

It’s definitely not cheap however, we won’t take on a project if we can’t show a return.  The whole point of investing into these initiatives is for them to make you money, not take your money.

3. Video hasn’t worked in the past?

Video is one of the most powerful tools for engagement, but its success relies on clear goals, a well-defined audience, and a tailored strategy.  A common problem we find is that companies are sending the wrong content to the wrong audience.

4. Aren’t agencies better for this type of work?

We are more flexible than a large agency about our offerings and pricing.  Agencies also have high overhead costs that are reflected in their pricing.

5. My nephew can do this for free?

You pay for quality and expertise.  Somebody may have a nice camera and laptop with editing software but, are they going to get you the results you need.

6. How can your videos help us build trust with our prospects?

Our approach focuses on creating authentic, informative, and engaging content. By highlighting real customer testimonials, educational content, or behind-the-scenes looks at your company culture, we help humanize your brand. We emphasize transparency, straightforward messaging, and visual storytelling to reinforce trust, which is crucial for prospects making significant financial decisions.

7. This sounds like it takes a long time? When do we start seeing results?

The timeline varies depending on the complexity of the project. For example:

  • A straightforward testimonial video might take about 2-3 weeks.
  • An animated explainer video or a full brand story video can take 4-6 weeks.
  • We’ll work closely with your team to accommodate tight deadlines if needed and ensure we meet your target dates without compromising quality.

Ready to get Started?

Your franchise’s story is unique—and video is the best way to tell it. From attracting franchisees to strengthening brand consistency across locations, our video solutions make an impact where it matters most.